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We congratulate you for taking your first step towards a world that embodies finesse, functionality and quality. Our world-renowned assortment is produced from the highest quality components and assembled with the utmost care where strict adherence is allocated to the smallest detail.

It is imperative for us that you re ceive the best product available. Our vision is reflected in the highest standards encompassing the latest international trends.

While “Swiss Military” identifies itself with a more professional and formal image aimed at the travell ing Business Executive, “Alpine Club” caters to a more casual and adventurous segment of the target audience. Our new “Swiss Military Adventure” range is a cross between Swiss Military and Alpine Club where it caters to the young, casual yet chic & contemporary Executive.

Our motto of 'Swiss Quality at Affordable Prices' stems from the fact that the Corporate Gift segment today suffers from either inferior quality or exhorbitant prices. This is the gap we intend to fill in with a mission to produce the best products available with the most economically viable resources.

We hope to keep your confidence through our continuously expanding product lines, advantage of collective buying power, effective control systems and economical rates together with prompt service. We at the House of “Swiss Military” believe in working harder to ensure a better tomorrow for you..

Clients
Tata Sony
Indigo Swiss Logo
HCL Volkswagen Pepsico
Star Alliance

Worldwide Partner Biocon Torrent Metlife
Quality
Discover the world of Swiss Military and Alpine Club - a world that embodies both functionality and quality. Our assortment is produced from components of the highest quality and assembled with the utmost care and strictest attention to detail. It is important to us that you receive the best product available.

This is reflected in the Swiss military and Alpine Club range of products. Our exclusive collection of Swiss -made watches, luggage and other accessories are comfortable, elegant and timeless. They are created to please you and ensure your personal satisfaction with their long-lasting durability and wide range of use. We ensure that all of our products pass through the highest of standards and reflect the latest in international trends. It is our mission to produce the best products available. Swiss Military and Alpine Club made for those who expect best!

Our Vision
Today's youth has leapfrogged from the socialist frugal culture to the more money spending capitalist one. They are highly brand conscious and have no qualms about flaunting the same as well. The ego enhancing image is considered 'cool'! The element of money in purchase consideration is no more a consideration vis-a-vis the time required to visit a mall, spend time, and do the same. Time is of the essence. Disposable incomes and independent decision making is at an all time high. The new generation believes in taking risks.

Swiss Military Lifestyle Products Pvt. Ltd. vows to fulfill these very dreams of the consumer by bringing these items to them either through corporate sales or brand promotions. The aspirational value attached to the Swiss flag and hence to the Swiss quality is unmatched.

Large multinational houses would much rather see their brand associated with a highly successful and hugely popular worldwide brand rather than an unbranded item which could be manufactured in any part of the Asian world without any commitment to quality.

It is therefore our endeavour to deliver Swiss quality at affordable prices - a bridge that no one has traversed so far. We hope to keep your confidence through our continuously expanding product lines, advantage of collective buying power, effective control systems and highly economical rates and prompt service.



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